Three Easy Steps to Successful Website Marketing
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Here is what happens. Each local subscriber begins an email marketing campaign to their own email list. This should be done in conjunction with whatever other direct marketing efforts are already taking place, i.e mailers, postcards,etc. We work with all the subscribers to create valuable content for each others newsletters creating a linking or cross-pollinating of the market. For example, my email newsletter gets sent to my list only. Hopeully I get a good open percentage because these are people that requested to receive emails from me. The same would be true of you mailing to your list. Most would get opened. The content of my letter is value enhanced by one of the other subscribers submitting a helpful hint or information about what they specialize in. This may lead my clients to discover the subscriber writing on my newsletter. Of course there would be direct links from the letter. An artist could have a chiropractor talking about "Why Art or Avocations are Good for your Health." with a link to finish the article to the chiropractors webpage. On his page, or letter, he might have a reference from a Health Food Business that is one of the subscribers, an so on.
The other factor that comes into play is our ability to use video and animation to create newsletters that not only have valuable content (which is a must to get subsequent emails opened), but also NEWSLETTERS THAT ENTERTAIN!
Why using Video and Animation
Works in Direct and Viral Marketing